Green business, green careers and job training
Solutions that build smart communities with green careers and sustainable businesses!

Save on Career Education through Lorman Education

Our readers are offered a discount on Lorman seminars and courses. Check out their business, management and legal offers at this link to qualify for our discounts. They also offer green business training opportunities. Please visit for a complete listing of courses. Register online or call Lorman at 866-352-9539.
Home > Feature Articles > Restaurant and Institutional Best Practice Strategies for Food Management

Boomers Are Losing their Taste Buds...Buy Intense Flavored Foods

Baby Boomers have bold flavor preferences as they age and that affects the entire food market

Find green business solutions

Food Processing and Marketing for Baby Boomers

"There's no question that as the baby boomers are aging they're losing their taste buds, and as a result they're drawn not only to more spicy foods, but to more flavorful foods of all kinds," said Phil Lempert, a food market analyst who runs, which tracks consumer trends in supermarkets and restaurants.

Food and Flavor Trends for Boomers

"So we're seeing sweet things be even more intense in their sweetness. And look at sales of salsa," he said. "First the big seller was mild, then medium, and now hot, and that really correlates with the population boom."

Boldly Flavoring Where Few Have Gone Before!

Older adults have the highest preferences for boldly flavored cheeses, such as blue, feta, and Gorgonzola, according to Sloan Trends Inc. in Escondido, Calif., which tracks behavioral and consumer habits in food and nutrition. Eighty percent of the 2 million annual visitors to, a website for aficionados of chili peppers and barbecue sauce, are men 45 and older, according to Dave DeWitt, who runs the site and also publishes Fiery Foods and BBQ magazine.

Increased spiciness is just one of many ways the wealthiest, most influential demographic group in US history is changing how we eat. Market research shows boomers have helped drive consumer demand for organic foods, grab-and-go foods, nutritionally enhanced products, and fresh local produce.

As boomers continue to age, they will almost certainly keep reshaping the American foodscape, ushering in the same kinds of changes they have brought to sectors of the economy as disparate as music and mutual funds. And as restaurants and food manufacturers come to terms with the surprising new preferences of older palates, their influence will affect what we see in stores and on menus for years to come.

SOURCE: Boston Globe

Edited by Carolyn Allen, owner/editor of California Green Solutions
Green Solution Providers
Green companies directory
your green solutions - business, nonprofit, government program.
It's free.
| food | marketing | baby boomers |

Share in Social Media

Sign Up For News & Information
Subscribe to our free solutions newsletter
"Ten+ Tips for Greening Your Office"

Read prior issues: California GreenLines

Search For Green Solutions

Custom Search
Green Career Center
Green Job Wizard
Career Certifications Directory

green job training certifications
Green Biz Center
Solutions For Green
Directory of Green Companies

Solutions for Alternative Energy

rose in natural systems
Green Living Center
Solutions for Green: Consumers

Solutions for Remodeling

Backyard Nature Center


"Knowing is not enough; we must apply. Willing is not enough; we must do." Goethe

Related Articles

A Quick Guide to Understanding Organic Food Labeling

Small Scale Supply Chains and Local Food Infrastructure

Found Fruit in Bay Area for Local Food and Sustainable Living

Related Green Resources

Marcom Tips
Interactive & Video Tips

Career Resources

We encourage lifelong learning to support sustainable communities and provide these select resources to help you pursue green and sustainable self-development:

Lorman Business Training Directory of On-line Business and Compliance Classes

Green Job Wizard Job and Career Certifications Directory

Job & Career Resources

Sales & Marketing
Human Resources

Green Economy

Business Sectors
Natural Resources

Solutions For Green

About Us ~ Privacy Policy
Contact Us ~ Home

Text Link Ads

AD: Place your link here


We help you green your career, workplace and community by connecting you to quality green, sustainable and high performance resources. California Green Solutions focuses attention on effective solutions that sustain our natural systems. You can support our editorial work by supporting our advertisers and spreading the word about best practices and green solutions.
California Green Solutions is a publication of Carolyn Allen ~ Copyright ©2006-2030 Carolyn Allen

B2B | Job Certifications | Alternative Energy | Events | Green Directory | LED Lights | Remodeling |
CONSUMERS | Backyard Nature | Senior Health | MultiMedia Marketing | Marketing | Networking Events | Japan |