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Home > Natural Resources > Land Management for Sustainable Communities and Natural Resources > Forestry Investments for Sustainable Land Management

The Nature Conservancy's Billion Trees Campaign in Brazil's Rain Forest

The Nature Conservancy's campaign to plant one billion trees in Brazil's Atlantic Forest

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Forestry Investment for Brazil

Planting a billion trees is an astonishing number! The Nature Conservancy's Plant a Billion Trees Campaign will preserve and restore Brazil's Atlantic Forest.

The threat is dire. "No tropical forest on earth has come closer to total destruction," says Claudia Picone, an information resource coordinator for The Nature Conservancy.

Loggers and Farmers Face Sustainable Forestry Management

The Atlantic Forest is a spectacularly complex and biologically diverse expanse of tropical rainforest on the coast of Brazil. Once twice the size of Texas, only 7 percent of the original forest remains—it has been ravaged by ranching, illegal logging, agriculture, and other pressures.

The campaign to plant one billion trees in the Atlantic Forest continues The Nature Conservancy's mighty efforts to preserve the very special ecosystem. According to Picone, "We've finally turned the corner, and people are starting to realize that there are economic benefits to leaving the forest standing instead of cutting it down."

Since The Nature Conservancy's founding in 1951, it has protected more than 117 million acres of land and 5,000 miles of rivers around the world. The group has more than a million members and works in all 50 states and more than 30 countries.

If you want to lend a hand…
Give to the Conservancy's Plant a Billion Trees campaign

Edited by Carolyn Allen, owner/editor of California Green Solutions
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