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Graphic Professionals' Field Guide to Eco-Print by Monadnock

A Field Guide: Eco-Friendly, Efficient and Effective Print details alternative design sustainability without sacrificing style or effectiveness.

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Monadnock Paper Mills, Inc. has released the third edition of its instructional how-to guide for creating more sustainable print materials.

"A Field Guide: Eco-Friendly, Efficient and Effective Print" is a single resource that objectively details alternative design decisions that impact sustainability without sacrificing style or effectiveness. Tips and guidance for:

  • Choosing paper
  • Recycling the finished piece
  • Paper types
  • Paper contents
  • Chemical labeling
  • Sizing to reduce paper waste
  • Inks and coatings
  • Finishing techniques
  • Binding
  • Printing processes
  • Use of environmental logos

New information in the third edition of A Field Guide includes a full chapter dedicated to eco marketing, eco claims and the topic of "greenwashing", as well as new information on inks and finishing.

One example of Monadnock Printing and Packaging Papers is Astrolite PC100, made with 100% renewable electrical energy and manufactured carbon neutral.

"We are very pleased that our Field Guide has become a leading industry resource for furthering sustainable decision making in the field of graphic arts," said Richard Verney, Chairman and CEO of Monadnock Paper Mills.

Tools for Graphic Designers, Print Buyers and Production Managers

"The Third Edition continues Monadnock's commitment to provide graphics professionals with the tools and knowledge to impact sustainability throughout the design and production processes."

Part of the guide's popularity with users is that it doesn't tell them what to do nor does it advocate that they follow every suggestion.

The Field Guide provides detailed information on decisions that impact sustainability in the design processes and offers environmentally preferable choices that can be made at each stage.

Designed for Monadnock by Signaltree Marketing and Advertising, A Field Guide is inspired by nature field guides and features the whimsical nature illustrations of the late Charley Harper. The guide is available in PDF format and printed copies may be ordered through Monadnock's website at www.mpm.com.

PDF Guide: Download PDF of "A Field Guide: Eco-Friendly, Efficient and Effective Print"



Edited by Carolyn Allen, owner/editor of California Green Solutions
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