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Home > By DEPARTMENTS > Sales and Marketing > Sales Management for Green Companies, Green Services and Green Communities > Lead Generation & Management

Lead Management Basics

Green media help build awareness and educate potential prospects who are educating themselves about solutions and resource providers.

Find green business solutions
"Qualified" B2B Leads increase your sales capacity by optimizing your time. Yes, new researchers for green solutions need answers - but that doesn't mean they are all viable leads. But they are valuable prospects who need to be educated and have their awareness raised that solutions are available.

That’s our job....the green media.

Green professionals need to build a network. Networks are the cauldron of deals and California Green Solutions, the leading green media for California's green business community helps you with those connections.

Leads who are ready to buy need to find the right supplier, get good information, and build a mutually beneficial relationship. Our qualified lead generation system helps with that, as well.

Lead management is about finding and developing enough contacts to share your message with. The challenge is defining who your best prospects are.

What problem can you solve for them?

What timeframe is reasonable

What price is reasonable?

Are they in your service area?

The marketplace has split between local and global service areas.

Many green suppliers are local small businesses who are providing customized services, installation of systems, and are launching their innovative green solutions. California is a hotbed of environmental, green and sustainable solutions for businesses and municipalities. California Green Solutions has built the best platform of practical green solutions for California’s burgeoning green economy.

Our platform of green online media and information soluitons provide quality green and sustainable solution stories about b2b solutions.

Lead management starts with presenting your story to potential buyers, referrals and opinion leaders.

Lead management continues by educating researchers about the standards and best practices for workable solutions Lead management then contacts individuals who raise their hand that they want specific information for their challenge, and they want to develop a relationship with reliable suppliers.

And don’t forget delivering on your promises!

Edited by Carolyn Allen, owner/editor of California Green Solutions
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